First, I still can’t believe that I can make this week’s newsletter, you know like the prevalent cliche [it’s doing me like a dream] indeed!
By the way, you may be wondering why I am writing to you in this cosy weather - since it’s the weather for two periods, I thought I can creep between you and your …[whatever] I know you haven’t broken up with me. So I am cool. Wait! Did you read last’s letter? you can still peep the drip here - trust me!
So on today’s WTS episode, I will be giving you tips on how to cheat Google (don’t say it loud, just read and share) with off-page SEO.
Following our learning guide - don’t tell me that you have forgotten - so;
Quick definition
Broadlittle explanation
How to use off-page
What is Off-Page SEO?
Off-page SEO refers to all the activity that takes place away from your website, which determines where you rank within the search engine results pages. Optimising for off-site SEO ranking factors is crucial for improving the relevance, trustworthiness and authority of your website.
Broadlitte Explanation
So, before you rush to reading the jokes I have at the end of this letter [oooopss…I shouldn’t have mentioned that. But well, we move] note the important keywords.
#Keyword one: all the activity that takes place away from your website. So can you just imagine this, after going through times to optimize your content in the race of showing up as the big boy on search engines’ first page, you will still have to work your mind on things that are happening outside your website? I thought the essence of a fence is to make room for privacy? But here is the peep to catch: you just jam this guy, he seems so cool and you’re already crushing [I know you’re blushing where you are, keep it up] but you are just not sure if you’re ready to date him but because he has a thick voice [like me] you find it hard not to think he’s the real deal. Yah. So, your friend entered found out that you’re crushing on him then she told you how good he behaves and how jovial he is and his Macho! [don’t suspect your friend, anything is going on] but at that moment, you are beginning to get satisfied with your feeling towards the guy. Because, more than personal experience of him, external comment as assuring you! Shoot your shot!
#Keyword two: improving the relevance, trustworthiness and authority of your website. The fact that your friend talked about the guy you’re crushing on in high manners is like she’s endorsing him. Sweetheart, that’s a goal for you. Peep the drip. But if you ask of him from your friends who is in the same class with him but her reply was not entertaining to you, you lose vibe!
[Anyways, don’t judge a book by the cover]
How to use Off-Page SEO?
There are different ways you can enable Off-Page SEO; however, I will be talking about three (3) and here they are…..
[Inserts Nollywood’s scary beat]
Linkbuilding: To shove your head to the top page of the google page, you have to smuggle yourself into a reputable website that can direct the user to your own website. So here is the deal, let’s assume you are selling shoe and CNN includes the link of your website in one of their stories [you aff blowwwww] trust me!
Social Media: The world is what again? Media village - I coined that, no need to check. To get your web to the first page of Search Engine (SE), another trick you can use to cheat google is to always redirect the audience from your Social Media. When you post an article, share it on social media and put a link that makes them continue on your website. That way, Google is reading your site as a place that has sense.
Influencer Marketing: Here is the deal - If Davido puts up the link of my newsletter on his Twitter page. [I have blowwww] by doing this, he will be manipulating his followers to read the content on my page and hence driving traffic to my website while google starts pushing me forward. You don’t get it?
Remember Elon Musk’s tweet about Bitcoin and how it brought the crypto market down? That is the power of the influencer, they have the power to control your stat.
Hence, “if you want to hit the target, hit the influencer” think about that!
Currently, it’s quite a trying period but stays strong child of my mother, I am with you.